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Diapers Seventh Generation News

2012-02-06

Brownwashing: Why Green Consumers Buy Brown Things

2012-01-28
Manufacturers have found a new way to appeal to eco-friendly consumers: Brown it. The Wall Street Journal lays out the trend: Dunkin' Donuts, Cinnabon, and Target are swapping their white napkins for brown ones. Seventh Generation dyes its translucent diapers brown. Cascade has introduced a new, fiber-heavy beige toilet paper it's dubbed "Moka."  When asked why they went brown, companies are ...

Seventh Generation Chlorine Free Baby Diapers http://t.co/nWchGEz1

2012-02-05
Seventh Generation Chlorine Free Baby Diapers http://t.co/nWchGEz1

Seventh Generation Chlorine Free Diapers, Stage 3 (16-28 Lbs), 40-Count Packages (Pack of 4) (160 Diapers) (Heal... http://t.co/1FWFnJOT

2012-02-05
Seventh Generation Chlorine Free Diapers, Stage 3 (16-28 Lbs), 40-Count Packages (Pack of 4) (160 Diapers) (Heal... http://t.co/1FWFnJOT

Seventh Generation Free and Clear Baby Diapers Super Jumbo Box, Stage 4, 64 Count http://t.co/4TbY08rE

2012-02-05
Seventh Generation Free and Clear Baby Diapers Super Jumbo Box, Stage 4, 64 Count http://t.co/4TbY08rE

Seventh Generation Free and Clear Baby Diapers Super Jumbo Box, Stage 4, 64 Count http://t.co/lcSkbuop

2012-02-05
Seventh Generation Free and Clear Baby Diapers Super Jumbo Box, Stage 4, 64 Count http://t.co/lcSkbuop

Seventh Generation Free and Clear Baby Diapers Super Jumbo Box, Stage 3, 76 Count http://t.co/vWfglm7q

2012-02-05
Seventh Generation Free and Clear Baby Diapers Super Jumbo Box, Stage 3, 76 Count http://t.co/vWfglm7q